Current articles and guides on online counterfeiting, unauthorized sales, and digital brand protection.
With millions of product listings published daily on marketplaces, not every seller using your brand name is authorized. How does this silent threat work, and what does it cost brands?
May 20, 2026 · 6 min
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Many brands feel safe saying 'we do monitoring.' But monitoring and protection are two related yet non-interchangeable processes. Where exactly is the gap?
May 27, 2026 · 5 min
Counterfeiting is often thought of only as a revenue problem. In reality the impact is far wider: customer trust, brand equity, and legal standing are all placed at risk simultaneously.
June 3, 2026 · 7 min
Protecting your brand in the digital environment cannot be achieved by searching only one or two channels. Counterfeiting and unauthorized use operate across a multi-channel landscape.
June 10, 2026 · 8 min
Not every brand finding is equal. The risk level of an authorized seller's product and an unauthorized listing are fundamentally different. How is this distinction made, and why is it critical?
June 17, 2026 · 5 min
Brand protection is not limited to detecting counterfeit products. Compliance with sectoral regulations is an inseparable part of how a brand manages both its legal and reputational risks.
June 24, 2026 · 6 min
A few times a month — curated content on counterfeiting, brand protection, and digital monitoring.